Which Affiliate Platform Should You Work With?

 Four Affiliate Platforms for Managing, Tracking, and Optimizing Ad Campaigns are Comparatively Studied.

It can take time and research to find the ideal affiliate marketing software for your company. In order to determine which service is best for you, we've compared four from Affise, Cake, Everflow, and HOQU.

Starting Price

Each service provider offers a selection of packages ranging from starters to professional and customized business solutions. HOQU stands out with its very affordable price of $99 per month, which gets you 15,000 conversions and 1.5 million impressions. Cake offers a click-based pricing model, but it's unclear what exactly will hold you back.

Affise's lowest tier package starts at $299 per month for 10,000 conversions and 1 million impressions. At the same time, Everflow starts at $395 a month for up to 50,000 clicks. All providers offer custom pricing so they can grow with you.

At the level of the entry price, it is necessary to privilege HOQU and it costs more than half of the well-known models of Afrise and Everflow.

Best For

Each provider gives us an overview of their target group. The summaries below are from their sites.

HOQU is ideal for affiliate networks, agencies and direct advertisers looking to launch their own affiliate program. HOQU also invites affiliates and media buyers to join for free to discover new networks and offers, create, automate and optimize campaigns to increase revenue, all in one place.

Cake is intended for performance marketing advertisers, networks, and publishers who operate in-house affiliate or affiliate programs. Everflow is ideal for performance marketers looking for an all-in-one affiliate marketing platform to manage: affiliates, influencers, integrated publishers, while tracking every media buying channel.

Affise is a traffic tracking platform for building your own affiliate network. It supports advertisers, agencies and networks with a customizable solution to manage their direct relationships with publishers.

Each service has a solid offering, though Everflow says it's best suited to those with 100-500 users, compared to 1000+ on other platforms. HOQU offers the easiest way to create an affiliate program for your business from the featured platforms. Given the lower starting price and strong supply here, HOQU remains on top.

Usability

The Everflow platform is responsive, slick, and simple to use. The provided dashboards are intuitive to use and attractive to the eye. Traffic blocking and mobile platform access to track from anywhere are important features.

Though not excruciatingly so, Affise seems to be a little slower than Everflow. The user interface is straightforward and simple to understand. However, their users claim that bugs seem to occur frequently.

Of the four providers, HOQU has the fastest job board and the most helpful tracker. In cases where it is necessary, the team also helps with platform migration. To provide seamless tracking capabilities, HOQU has a wide range of features and walkthroughs. The tracking options are excellent with real-time data, sophisticated targeting, and S2S integration. The dashboards from Everflow and HOQU stand out here, but HOQU is still best so far due to its increased functionality and convenience. HOQU consistently triumphs when it comes to speed and dependability.

All of the tracking tools you require are available on the Cake platform. Many of the guides are available via webinars, which, while helpful, aren't for everyone. Comparatively speaking, tracking is not as intuitive as the others.

Reviews

Everflow is rated first with 4.8/5 in online open source reviews.

Cake (4.6) is excellent at troubleshooting when there is support available, but it seems to have missed areas where it can be difficult to find it.

Similar problems with technical support have been reported for Affise (4.3). Users have observed that issues with reported bugs are not resolved as quickly as on other platforms. The Affise doesn't have any distinctive features that make it a good value for the price. Because of the superior service and higher value provided by HOQU, users of Affirm have switched to it.

Right now, Everflow is ranked first. The platform simply stands out due to the favorable user reviews. However, because HOQU is still relatively new on the market, there aren't many reviews. With the lowest price among its rivals, its functionality appears to be the broadest.

Trial Period

All vendors appear to offer at least one platform demo. However, neither Cake nor Everflow mention any sort of verification through the websites of their customers. Through their live chat service, Everflow replied and said they could offer a testing sandbox.

A free trial period without restrictions on functionality, installation fees, contracts, or map data is something HOQU is able to provide. Users can sign up as advertisers or affiliates. There are complimentary onboarding sessions available if you decide to use HOQU to get started.

On request, Affise provides a free 30-day platform trial. You only need to complete a brief form to get started within hours without providing any credit card information. Onboarding sessions are accessible, just like HOQU.

Potential customers can easily sign up for a free trial with HOQU and Affise. While other service providers will reply when questioned, it's harder to predict what you might receive.

Support, Service and Training

All vendors in this comparison offer ongoing support, service, and training. Support for all claims is offered twenty-four hours a day, seven days a week via phone, email, and live chat.

For training, they provide a lot of documentation, but also webinars, online tutorials, and face-to-face workshops.

HOQU will provide a dedicated account manager, migration packages and onboarding sessions as part of their service. The goal is to build a personal face-to-face relationship with your customers. Everflow offers similar support features and is very responsive thanks to the online chat feature. They seem to offer more in the way of online training than face-to-face.

Cake and Affise seem a little slower with their responses than the other providers. When you need them, they still have agents on hand. Cake was very professional with responses, especially through the live chat service. Training courses focus on these two online providers and webinars.

Support and service are hard to judge until you have a problem, but on the face of it all vendors can provide the service you need when you need it. Each of those in this comparison can adapt to the needs of the user and offer different channels and methods. Everflow and Affise are more seasoned and have more established support, service, and training capabilities, while HOQU is new to the market and offers more devoted service.

Overall

All of the systems reviewed in this comparison have great functionality and an impressive array of features. They are usually equal to each other, and system choice may be one aspect of their systems that they emphasize. Everflow is incredibly slick and simple to use, and Affise has a great mobile offering. However, the use case may determine who is your ideal partner. HOQU has recurring payouts relevant to popular betting and gambling markets, a feature not available from any of the competitors. Everyone will have their own idea of ​​what makes a great affiliate platform. The choice should initially be made based on your task, but this article will help you confirm your decision and partner with the best provider for you.