How to Monetize Your Live Stream Using Pay-Per-View

 The pay-per-view industry is very large. It is anticipated to generate $3,961 million in 2019 and $4,627 million in 2023. And even though it's full of industry giants like HBO and global brands like UFC that draw sizable crowds, entrepreneurs still have the space to assert their right.

But how can you rival such massive operations?

There are a few additional factors to take into account if you're a video content creator looking to make money. Creating your own live streaming PPV service is definitely doable and isn't as challenging as you might think.

Currently, Statista estimates that the average revenue per user is around $10. Building your own PPV live streaming service can be profitable once you start putting two and two together.

But how can you contend with businesses that size?



There are a few other factors to take into account if you're a video content creator hoping to cash in on this moneymaker. Creating your own live streaming PPV service is definitely doable and isn't as challenging as you might think.


The average revenue per user today is about $10, according to Statista. In addition, creating your own PPV live streaming service can be financially rewarding once you start putting two and two together.

Many new niches have been able to flourish as a result of the internet's expansion. Today, producers of video content can produce and profit from work on almost any subject. In addition, there is a market for specialized content.


The International Motor Contest Association, for instance, provides live PPV for every IMCA event. If a subscriber was unable to watch the event live, they also offer replays.

This demonstrates that you don't need to worry about tampering with UFC PPV promotions. You can design your own live pay-per-view streaming service and focus on a specific audience.


What is Pay-Per-View Live Streaming?

The idea of ​​live streaming is not hard to grasp. This is the transmission of video content in real time. The cost of viewing video content is included in the pay-per-view. You can monetize your live streaming content by combining pay-per-view and live streaming.


Isn't it easy? But when it comes to getting the PPV to work live, things get a bit more complicated.


Use one of the many live streaming PPV platforms available including Uscreen, Vimeo OTT (VHX) and MAZ Systems. I'll walk you through the process of launching your own PPV live streaming service in this blog post. I'll demonstrate how Uscreen enables quick setup and checkout to achieve this.


I will also highlight some fantastic features that Uscreen offers its customers. One of these is the ability to remind people of live events they've registered for via OTT app notifications. Another is access to a powerful Content Delivery Network (CDN) to enable live streaming to global audiences.


But first, why would you even think of using a live streaming platform? Before going into the detailed procedure.


Instead of developing your own solution, why not?

Exploring DIY Live Stream PPV

It's challenging to launch your own pay-per-view live streaming service. For this, it is necessary to have in-depth project management, coding, and hardware knowledge as well as the integration of a number of components.


What specifically would you require?

Website and Hosting

You need hosting for your website and a website to promote your service before you can get going. This could become a little challenging if you're not a developer. A website that can include crucial functionality is what you need to build. These comprise a storefront, a payment processor, and a live streaming video platform that visitors can access.


Additionally, you must write compelling and efficient copy. Without a compelling message, selling your live stream event is impossible.

Secure Shopping Cart and Payment Gateway

Integration of a shopping cart requires more than merely adding a plugin to a WordPress website. A shopping stream that makes it simple to pay to watch live PPV events must be taken into account and developed. To accept payments from visitors, you must also integrate payment gateways when setting up your shopping cart.


An important online concern is website security. In the worst case scenario, your website might be hacked and the information of your visitors stolen if it doesn't take adequate precautions to protect visitors. You must set up an SSL certificate in order to secure website traffic.

Video Streaming Capabilities and CDN Access

Creating your own live streaming PPV service requires complicated setup for video streaming. Your website must be able to deliver real-time content to your audience, wherever they may be, for live streaming to be successful.


To do this, a recording device must be connected to an encoding application (either a PC running encoding software or a hardware encoder). After that, you must guarantee that viewers can watch your live stream without experiencing any buffering. CDNs can help in this situation. They are made up of network hubs spread out across the globe.


You must register with a CDN provider in order to use one. To ensure you have the biggest audience and the best chance of delivering flawless live streams, I advise signing up with multiple.


A network of four international CDNs, for instance, is present in Uscreen. This implies that there will never be any live stream buffering for your viewers.

OTT Apps 

Apps that deliver video over the internet are known as over-the-top, or OTT, applications. They give viewers access to your live stream on TVs and mobile devices (such as smartphones and tablets).


You must know how to code or hire a developer if you want to create your own OTT apps. It costs more for the latter. The cost of creating a simple iOS app can range from $29,700 to $42,000, and that sum excludes the cost of hosting your video and any features offered by live or video streaming platforms.

Regular Platform Maintenance

You must spend money on routine upkeep, just like with any other online platform. By doing this, you can be sure that your platform is always effective.


Customers can purchase all of these services from Uscreen as part of a single monthly premium.


You can see that setting up your own live streaming PPV service is no easy task. Let's look at how to set up your pay-per-view live stream through Uscreen as an alternative.

Live Stream PPV With Uscreen

The platform of Uscreen is strong. It provides both the necessary elements for establishing a live stream PPV service and other useful features for video content creators.

You can still record your live streaming video, for instance, despite the fact that it is live. Auto-recording is a feature that Uscreen already has. You can then sell your recorded live stream and make more money by including it in a VOD service. This enables you to offer your recorded live stream later on.

Create Your Event

Start by logging into your Uscreen account and select Content from the menu on the left.


In the main window, click Live Events and select Add New. On the Create button, enter a name for the live event.

Set Pricing, Rental and Subscription Plan Options

The next step is to establish some requirements for your live event. These include a price point for your live stream (you can also broadcast a free event). Additionally, you can decide how long a customer can watch a rental of your live stream and offer it as a subscription service or a one-time purchase.


It's simple to manage payments on Uscreen. As a complete PPV live streaming monetization platform, it offers a user-friendly store, access to the PayPal, Stripe, or Uscreen payment gateways, and SSL encryption for all transactions. You'll have everything you need to sell your videos online.

After you've chosen your criteria, press the Save button.

Generate Your Stream URL and Stream Key

You'll need hardware or software encoders in order to broadcast your live stream. Using Open Broadcaster Software (OBS) is a wise choice if you decide to use software. It is simple to use, free, and compatible with Windows, Mac, and Linux.


Pick the Stream tab from the left-hand menu after your computer has been downloaded and set up. You can find your Stream URL and Stream Key in the main window. Into the appropriate fields in OBS, copy and paste both.


Click on File (in OBS's top Navigation menu) and then select Settings to add both to OBS.



After pasting each string, click on Stream and then apply.


To begin streaming, return to the OBS main window and select the Start Streaming button.


Back in the Stream tab, select the Test Player button to check out your live stream. In a few seconds, your live stream ought to start playing.


As you can see, these are simple procedures to follow. They don't need coding, IT hardware management, or highly developed technical knowledge.


Numerous additional aspects of setting up your live stream PPV service are handled by Uscreen. They offer 8 user-friendly, editable website templates as an example. Setting up and branding your website is now easier. Furthermore, they also provide website hosting.

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